Since February we have been hearing of Facebook’s plans to roll out new Page Admin Permissions and Page Post Scheduling. Page owners waited with baited breath for this since it would make is easier to control their admins. Well today that rumor is now a reality. Page administrators can now decide who does what on their pages.
In case you’re in the dark every admin before now had the same privileges which posed a danger to bigger companies who gave employees admin access to their pages. The dangers in adding multiple admins on a page were numerous. Admins had the authority to delete other admins! In order to keep employees with admin access in line with their vision for the page or avoid “corporate takeovers” some companies introduced contracts which employees had to read and sign indicating that they understood what they were required to do on the page. Apart from contracts businesses had to find other creative ways to keep tabs on page admins. None of them as effective as varying levels of user permissions will be.
With up to five levels of administrative privileges now available business owners can assign specific roles to certain persons within the organization while the owner being the only one to have the full set of keys to the page.
The administrative user privilege is quite similar to the way that WordPress allows various user levels from subscriber to administrator where each level gets more privileges. The roles are Insight Analyst, Advertiser, Moderator, Content Creator and Manager in increasing order. Manager status is the current default but page owners can change this by navigating to the edit page -> admin roles tab and changing the roles for each admin.
Facebook posted a handy chart making it easy to determine what permissions to assign. The roles have been well thought out so there is a category for every need.
Another interesting roll out this week is the ability to schedule updates for timeline administrators. For now it is possible to schedule posts for up to a whopping six months in advance. Like everything else on the platform this feature is also very user friendly. Just click the clock icon when you post your update and choose the date and time that you would like to schedule the update for.
Scheduled updates should have been in the works much sooner. Thus far page admins have been using third party apps like Hootsuite to schedule updates but now that it can be done on Facebook there is no doubt that it will pose some competition.